by Dwaipayan Sen
many daily college newspapers operate on privately donated endowment
funds, the majority run on college funds including The Oberlin Review,
which counts on Student Finance Committee allotments for much of
its operational costs.
In hopes of making the Review a completely self-supporting entity,
efforts have been directed towards establishing an endowment and
already this fall the student- initiated Friends of The Oberlin
Review Endowment Fund has raised $3,000.
The endowment would, in essence, enable extended excellence
and betterment of The Oberlin Review as a journalistic enterprise,
the Reviews Long Term Business Manager, senior Ireta Kraal
said. Kraal began working on creating the endowment this past summer.
With the increased funding, Kraal hopes to sponsor media-related
guest speakers, public discussions and conferences as well as intensify
staff training and education. Updated equipment could also come
out of the endowment funds.
Additionally, the Review now depends on approximately one- tenth
of the SFC budget for its weekly publication, meaning that its endowment
would send a ripple through student organizations. The success
of this endowment would in particular ease the pressure on the SFC
to finance The Review. This in turn would generate money that may
be devoted to the efforts of other Student related organizations
that are dependent on the Student Finance Committee, Kraal
The establishment of an endowment for The Oberlin Review has taken
on considerable importance in the past years as funding for the
college newspaper has decreased In the 1970s, the Review was
getting about $20,000 annually. In 1998-99 that figure slid and
this year, we are at about $10,000, Kraal said.
Besides collecting outright gifts and grants, there have also been
arrangements made for five year payments on an annual basis that
would encourage individual donations, typically amounting to $100
to 200 yearly. Endowment funds would be invested according to College
guidelines. While the Endowment is an effort generally supported
by the college community the next step of finding potential backers
has proven more irksome.
Were hoping to find alumni who have worked for the Review
and are interested in the paper, current campus community and parents;
recipients of the Oberlin Review subscriptions, those who read The
Oberlin Review online, and major feeder newspapers,
[newspapers that receive a considerable supply of journalistically
inclined Oberlin College Graduates] Cleveland Plain Dealer, Akron
Beacon Journal, Kraal said.
The interest on the endowment would be about 4 to 5 percent a year,
yielding an amount of $1,250 annually from the 25,000 goal. Combined
with the income that The Oberlin Review generates predominantly
from its advertisement, the endowment would ease the papers
In addition, continued maintenance of the equipment and gradual
digitalization of newspaper technology would enable The Reviews
long term ambition of becoming an independently run organization,
as well as save printing costs and time.