Readings
for Week Nine: Financial Resources, Public Relations, and Fundraising
The following readings are available for class participants through
our course
page on Oberlin's Electronic Reserve system (ERes). A password
is required.
Mott, William R. "Public Relations" in Barbara A. Dewey, ed.
Raising Money for Academic and Research Libraries: A How-To-Do-It
Manual for Librarians. Neal-Schuman Publishers, Inc. 1991.
Clark, Charlene K. "Getting Started with Annual Funds in Academic
Libraries" in Dwight F. Burlingame, ed. Library Development:
A Future Imperative. Haworth Press. 1990.
Burlingame, Dwight F. "Library Capital Campaigns" in Dwight F.
Burlingame, ed. Library Development: A Future Imperative.
Haworth Press. 1990.
Rogers, Michael. "Case Study: The Principle or the Money?" Library
Journal. March 1, 2000, p. 65.
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